I’ll  bet that when you are posting on Facebook  you’re not thinking about the millions of people who are also logged into Facebook. You know what its like you get caught up messaging your friends whilst updating your wall, or skimming through the Friendfeed. BUT you need to remember that amongst the many millions caught up in the Facebook phenomenon some are potential employers, business partners, real friends,work colleagues and more.

If you want to make sure that your Facebook account isn’t going to come back to haunt you, here are 5 Costly Facebook Mistakes  that you should avoid. 

1. Keep it Clean

Your uploaded picture should be neutral if not professional. This doesn’t necessarily mean that the picture is going to be boring, but keep provocative and cartoony pictures tucked away where the world cannot see them. Remember, as an employee or future employee you are carrying the name of whatever company you work for. Provocative pictures never look good, especially when you can run the risk of future clients seeing your profile as well. A rule of thumb is that provocative pictures are for private viewing only.

2. Good Manners Never Hurt Anyone
The wall on Facebook, can be used to openly display any thoughts, articles, or comments you may want to share. As tempting as what it may be don’t make the mistake of putting everything and anything on your wall. Remember common courtesy should considered. So…Don’t make plans with people through wall posts. Save personal plans for personal emails or phone calls. If you’ve been invited to an event and plan to go, send an email or text message straight to the person that invited you instead of announcing your plans and confirmation on your wall. Once again it pays to have good manners you because you never know who may be watching. 

3. To Share Or Not To Share – That Is The Question!
If you choose to make your profile visible to everyone, then it is imperative that you make safe choices. For instance, sharing personal information such as an interest in Sci Fi movies, Eating Pizza and Cats is okay. However, showing personal addresses, names of children or children’s pictures may not be a good idea, because you never know who is viewing your profile or even worse still why they are viewing your profile.

4. Guilty By Association 
Facebook is a Social Site and the theory is that your friends are like minded people who are  a reflection of yourself. So you need to be aware of what pictures your friends are posting particularly if you are one of the star attractions. If  your friends are posting pictures that can be considered ‘too sexy’ then it’s possible that employers will view you as a spitting image of your friends. While it is impossible to prevent all friends from posting pictures of their choice, it is possible to prevent who is allowed to see a person’s list of friends. Take advantage of the privacy settings that Facebook offers.

5. Two Is Twice As Much Fun
If you having difficulty in keeping your profile on Facebook professional at all times then the option of having two profiles is for you. Many people have two profiles keeping one profile strictly for personal friends and the other strictly for professional business networking and coworkers. A great way to use two profiles is to make sure everything on your personal profile is private, while your professional profile can remain public. 

However you use Facebook its important to realise that 20% of companies admit to checking social networking sites such as Facebook and MySpace in order to verify potential employees, and 24% of employees are hired based on their social networking site. So the next time you apply for a job, remember to check your Facebook account for any ticking bombs, because your future job could depend on it.

We hope this post has been useful. If you liked it share it with your friends or leave a comment. 

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In today’s modern society if you can’t catch a persons interest instantly with a great witty headline you run the risk of  loosing a sale or not gaining a friend or twitter follower.  Copywriters know how words can impact a message and grab a persons attention. To rise above the noise in this busy world you can’t afford to ignore the importance of using a little copy writing in your headlines. Its true that copy writing is a skill and takes time to learn… BUT that being said here are 3 Irresistable Catchy Headline Tips For Social Media properties.

1) Action, Excitement, Fun
Lights, camera,  action… You have to use active verbs in your headlines. Too many people use passive uninteresting verbs in their post titles and miss out on grabbing anyones attention.  People are attracted to exciting, fun titles. Active headlines inspire peoples emotive responses, while boring, passive ones invite the reader to visit someone else’s feed! Most dull and boring headlines can be transformed easily into action packed riveting headlines just by altering a couple of words. So the next time you are writing a headline make it exciting.

2) Keep It Real
Your headline should be a genuine preview of the actual content in the blog post, twitter post or facebook post. You have got to keep it real. Resist the urge to trick the reader into thinking that the content of the post is something it isn’t by using misleading or false headlines. Write authentic headlines that do relate to your copy. The first paragraph of your content should contain interesting sentances with an edge that compliment your catchy headline.  Remember you want your readers to come back and the best way to guarantee their return is to make their first experience enjoyable.  

3) The Three S’s – Short,  Sharp and Simple
Have you heard the expression less is more? Well when it comes to writing catchy headlines you don’t want to dull or tarnish your action packed interesting headline by using  too many words. Remember the  three  S’s – keep it Short,  Sharp and Simple. Look at your headline, take note of the number of words and evaluate what words if any can be replaced with a new singular word. Always take the time to thoroughly review your headlines.

We hope you have found this post useful. If you liked this post share it with your friends or leave a comment

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Wouldn’t it be great if someone could demystify the most popular Social Medias and tell you how and when to use it. Yep sounds like a great idea to me.  In fact this idea sounded so great that we at Social Traffic Espionage decided to just DO IT!

We gathered all the information you could possible wish to know about the popular social media sites and transformed this information into what we believe is the ultimate guide to Social Media  “The Social Traffic Intelligence Manuscript“.

It’s pages are jam packed with must have information. It reveals the basics of the most popular Social Medias, exposes their strengths and weakness’s, explains how you might use social media to generate FREE social traffic, market your product, promote your business or to just make a difference in the world by supporting causes like  saving the whales.

BUT WAIT!!! There is more… The ”Social Traffic Intelligence Manuscript” is FREE. Interested? You can grab your copy of the  ”Social Traffic Intelligence Manuscript”  by simply clicking here.

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How do you share these great articles?  Facebook makes it easy… Just follow these  simple directions below and you will have your friends waiting on the edge of their seats  for your next article.

1. Click The Facebook Icon
You see  it here,  you see it there  – “The Facebook Icon”.  Most articles online  have a Facebook icon nearby.  Simply click on the icon and you will be automatically directed to sign into your Facebook account.  Once you have signed in just follow the prompts and a link to the article will appear.

2. Use A Note
Included in  the  row of icons under the ‘what’s on your mind?’ text box, there  is a link icon that looks like a note.  If you place the mouse over this icon the word link pops up.  Simply  highlight and copy the article  link you want to share, and then  click on the little link  icon.   Paste your link into the additional box that pops up  under the ‘what’s on your mind?” text box.  Click the attach button, complete the security check  and hit the share button.
    
3)The Direct Approach – Post It On A Friends Page 
Visit your friend’s  Facebook page.  Simply  highlight and copy the article  link you want to share, and then  click on the link  icon ( remember it looks like a little note).  Paste your link into the additional box that pops up  under the ‘what’s on your mind?” text box.  Click the attach button, complete the security check and hit the share button.

One more tip before we go. It’s  Facebook etiquette to write a comment in the ‘what’s on your mind?” text box that accompanies your link.

If you like this post share it with your friends,  or add a comment.

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Over the last day or so these improvements have been gradually added to homepages.  Initial feedback from users is favourable and although Facebook will attribute this to the changes they have made  - perhaps it is also partly due to Facebook users  feeling less shellshocked second time around.

What Do You Think?
Now that Facebook Version 2 is live, its time for Facebook users to give their feedback. They certainly weren’t shy in providing feedback for Facebook Version 1. Whats  your opinion?

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