Podcasting is becoming popular, heck even  TV shows such as the Bold and the Beautiful are using podcasting in their storylines.

What is podcasting? It can be defined as a series of digital media files, usually digital audio or video, that is made available for download via Web syndication. Basically, in podcasting, you create audio files that are available on your website, which people can then download to their  iPods or MP3 players. “Podcasts” are delivered through RSS feeds; users subscribe to various podcasts.

The widespread adoption of iPods and MP3 players, means that the potential Social Media traffic that podcasting can generate is growing all the time. If you have a product or business and you want FREE targeted traffic then you shouldn’t ignore the power of podcasting.

Ok so your interested in podcasting for your business or product… BUT  how do you make a killer podcast? Stay tuned we are going to share 5 Powerful Podcasting Tips that you can start using today.

1. Original Interesting Content.
If you want to attract and maintain an audience, you will need to share original content in your podcast , or at the very least, present the content in an original way. Think about how you can differentiate yourself from others. Develop a long term strategy that allows you to create a brand that will distinguish your podcast from others.

2. Good Sound Quality
Quality podcasts have quality sound. You will need a microphone that will not include sounds that will distract your listeners from listening to you. What’s a good microphone? If you are podcasting from a home office you will generally need a large-diaphragm, cardioid condenser microphone.

3. Microphone Technique
Spend time in the Podcasting Forums and you will hear the phrase “proper microphone technique”. People often say you either have proper microphone technique or you don’t. Good microphone technique is a blend of many aspects such as physical microphone positioning, diction, speed, mouth form, and presence. The optimum position for your microphone is usually about a hand’s width away from the microphone. The other aspects such as diction, speed, mouth form, and presence are usually improved by practice and time. We recommend that you record your voice, listen to the recording and identify the aspects you need to improve. This is one practical way you can develop good microphone technique.

4. Develop A Plan
Once you have decide to Podcast you will need a plan. Aspects you will need to consider are;

• How much time will the podcast production take?
• How will the podcasting fit into your a current schedule?
• How frequently will you podcast?
• How will the hosting of podcasting files be handled?
• If the podcast is popular, will you ask your listeners for a fee that can be used to cover hosting costs?
• What is your podcasting theme?
• How will the theme connect all the podcasts?

You get the picture …you will need to develop a plan for your Podcasting.

5. The Point.
Get to the point of the podcast, don’t bore your listeners with a lot of fluff about nothing. Talking is a favorite past time for some people but don’t let it hide the quality content you have in your podcast. Listeners won’t waste their time listening to rampant rambling. If you have a point to make, make it in a reasonable amount of time. Take Micheal Chaney’s approach minimize the fluff and focus on quality content.

We hope these tips will give you a great starting point for podcasting. We always love to receive feedback so leave us a comment and if you like this post share it with your friends.

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