Twitter Marketing Exposed is specifically designed for twitter newbies and intermediate twitter users.  It’s pages are jam packed with vital information that you can apply to your twitter account. Stay tuned while we give you a  sneak peak at whats  included;  

• Direct Messages, Retweets, Hastags, Twitter search, URL shorteners explained and more
• Twitter Tips For Beginners
• How To Start tweeting And What To Tweet About
• Most Popular Retweetable Words and Phrases
• Twitter Following and Follower Barriers
• How To Choose Who To Follow
• Gaining Followers
• Reasons Why People Unfollow You
• Twitter Lists
• Advanced Tweeting Tips

BUT WAIT!!! There is more…Twitter Marketing Exposed is FREE!  Interested? You can grab your copy of  “Twitter Marketing Exposed“  by simply clicking here.

If you liked this post share it with your friends, or leave us a comment.

Share

Hide Sites

1. Know Your Audience
A lot of people are tempted to complete the Bio without thinking about why they joined twitter in the first place. Before you write your Twitter bio we suggest that you think about the Twitterites you want to connect with. As a guide ask yourself these questions.

Do you want people to find you by your career, company, industry, location?
Why are you using Twitter?
Who are the people you want to connect with?  

2. Include Keywords – Not Junk
We suggest that you don’t simply enter a bunch of keywords. A lot of people do this because they think the more keywords the more ways people have of finding them when using search functions.  This can be a costly mistake… If your bio looks like a jumbled collection of keywords then it will be totally uninteresting to people and they won’t want to follow you. Your bio might look something like this.

I am a keen gardener and hiker who also has a passion for the outdoors, internet marketing and affiliate marketing who loves social media

3.  Smile!  - Upload A Photo
If you want new followers putting a photo of yourself here is really important. People like to see who they are following and they will follow someone with a picture rather than someone who has the default avatar provided by twitter.

4.  So What  DO  you do?
Make sure your bio includes what you do. People use Twitter for lots of different reasons, however the networking and business twitterites  follow people based on what they do and their topics of interest. This aspect of your bio is even more important since the launch of Twitter lists, since most people when building lists use the information in peoples bios to build a specific Twitter List.  

 5. Location, Location, Location…
The location info assists people with searching and finding others in their same area. You can even make a twitter list based upon location. There have been some people who have met on twitter only to find out that they lived just around the corner.  FYI… If you are chasing rankings on Twitter your location is important as users are ranked by their locations.

6. Link Love
Include your website url, blog url or a specific landing site. Some people make the mistake of including a shortened url in this field. You know what we mean, tinyurl, bit.ly, ow.ly, etc. DON’T do this!  Twitter doesn’t shorten the links in this field, so don’t use a shortened URL link. Worst case scenario people will think its spam and no one wants to follow a spammer.

7. Its Not Carved In Stone
Bios were meant to be dynamic , changed  and tweaked as needed. There is no such thing as a perfect bio. So don’t hesitate to tweak it and then tweak it some more if you have to.

Its important to remember that the Twitter bio may be small, but it’s powerful. An awesome bio has the power to attract Twitter followers like a magnet. We hope this post was useful. If you like it please share it with your friends or leave us a comment.

Share

Hide Sites

In today’s modern society if you can’t catch a persons interest instantly with a great witty headline you run the risk of  loosing a sale or not gaining a friend or twitter follower.  Copywriters know how words can impact a message and grab a persons attention. To rise above the noise in this busy world you can’t afford to ignore the importance of using a little copy writing in your headlines. Its true that copy writing is a skill and takes time to learn… BUT that being said here are 3 Irresistable Catchy Headline Tips For Social Media properties.

1) Action, Excitement, Fun
Lights, camera,  action… You have to use active verbs in your headlines. Too many people use passive uninteresting verbs in their post titles and miss out on grabbing anyones attention.  People are attracted to exciting, fun titles. Active headlines inspire peoples emotive responses, while boring, passive ones invite the reader to visit someone else’s feed! Most dull and boring headlines can be transformed easily into action packed riveting headlines just by altering a couple of words. So the next time you are writing a headline make it exciting.

2) Keep It Real
Your headline should be a genuine preview of the actual content in the blog post, twitter post or facebook post. You have got to keep it real. Resist the urge to trick the reader into thinking that the content of the post is something it isn’t by using misleading or false headlines. Write authentic headlines that do relate to your copy. The first paragraph of your content should contain interesting sentances with an edge that compliment your catchy headline.  Remember you want your readers to come back and the best way to guarantee their return is to make their first experience enjoyable.  

3) The Three S’s – Short,  Sharp and Simple
Have you heard the expression less is more? Well when it comes to writing catchy headlines you don’t want to dull or tarnish your action packed interesting headline by using  too many words. Remember the  three  S’s – keep it Short,  Sharp and Simple. Look at your headline, take note of the number of words and evaluate what words if any can be replaced with a new singular word. Always take the time to thoroughly review your headlines.

We hope you have found this post useful. If you liked this post share it with your friends or leave a comment

Share

Hide Sites

Twitter has decribed Twitter lists  as “a way to organize the people you follow and discover new and interesting accounts.”  Select twitter  users have been told that they are part of a small beta-tester group and asked them not to discuss the lists in their updates.

Twitter lists let Twitter users categorize the people they follow, streamlining their feeds. The news release acompanying the announcement of twitter lists included the folowing points

• Setting up a list is simple
• The homepage will have a list banner that will allow you to make a list simply by clicking on “Create a new List” Once created the list name will be converted to a permalink  like twitter.com and the list can be set to public or private viewing
• On the right hand column of your homepage a new “lists” area will be visible under your bio. Click on this and you will see your list overview page. This is where you can manage your lists and the users public lists that you are a part of. 
• Clicking on any of these lists will take you to the twitter stream of the twitterites on  the list. 

So what does this all mean? Well for those who follow hundreds of other users, the list feature will be a great time saver as it allows users to  separate, dog lovers from podcasting experts. Indirectly it will probably create a sort of popularity contest, showing users how many lists others have been added to. 

We hope this overview has been useful if you like this post share it with your friends or leave a comment.

Share

Hide Sites

Social Traffic Espionage has been walking the halls of twitter for the past year  and has put together a list of what we believe are the most retweetable words and phrases. Its amazing what a little espionage can reveal.

The nine most retweetable words and phrases are ;

1. you
2. twitter
3. please
4. retweet
5. post
6. media
7. social
8. free
9. blog

Looking at the list the words and phrases  seem pretty obvious. BUT if you watch the twitterfeed you would be amazed how may times these words and phrases are not used. Instead lots of tweeple seem to prefer to use words like going,  bored, and back.  Not very stimulating are they? It doesn’t take a rocket scientist to work out that the tweets containing  these words or phrases are unlikely to be retweeted…Which is OK if you don’t want  the information in your post to go viral. However  most people use twitter because of  its viral nature.

For those of you that have taken the time to read this post, here is a bonus twitter tip… To make sure your twitter posts are being seen by the most tweeple possible, the  best time of day to leave a post on twitter is around 4pm EST. If you do this on a Friday you will get maximum exposure.

If you enjoyed this post , please leave a comment, and  share it with your friends

Share

Hide Sites

Social media has probably been around since the beginning of mankind. In fact we have evidence that social media has been around for at least 40,000 years. Watch the video below and discover how social media was used 40,000 years ago. Join us at  Social Traffic Espionage as we guide  you through the history of social media and give you a glimpse of the its future.

If you have enjoyed this blog post leave us a comment. Better still if you like the post and the video share it with your friends

Share

Hide Sites

Behind the scenes we have been involved in an awesome project. We had the privilege of interviewing 12 Social Media Experts; the movers and shakers in Facebook, Twitter, Squidoo, YouTube, LinkedIn, Forums, Podcasting, Social Bookmarking, Blogging, MySpace, StumbleUpon and more!

Interested? Watch the video and stay tuned…

Share

Hide Sites

Most people are familiar with the concept and layouts of  Facebook and twitter, LinkedIn however remains a mystery to most people. LinkedIn has a reputation for being a Social Media site for professionals but this reputation is old fashioned, today LinkedIn is  a legitimate business tool use by a wide variety of people and probably best described as  a social network for business opportunities. On LinkedIn, people don’t chat about music or what they did on Saturday night, but instead focus on opportunities and how the network can help you. And that’s a winning formula. Here are just some of the most common and productive uses of LinkedIn.

So, give us your attention please as Social Traffic Espionage  reveals 8 ways to you can use LinkedIn.  

1. Connect With and Find People.
By now you know that Social Media is all about developing relationships. LinkedIn is no different, it’s a great place to look for old friends, old business colleagues, former employers or employees. Simply do a LinkedIn search and you might be surprised who you know. Remember part of the way you develop relationships with people is by helping them. So don’t miss out on this great opportunity. You can use LinkedIn to promote others, link to with others, recommend other LinkedIn members and of course answer their questions.

2. Boost Your Business
What do all business’s want? Customers of course. So if you are a small or large business you want to generate more customers. LinkedIn can put connect you with those people who are interested in your products. It can increase your chances of hitting that big deal that puts your business exactly where you want to be.

3. Research Companies and Business’s
If you are looking for a specific business, wanting to discover business trends, find an expert in your field, or need to contact people for further information then LinkedIn is a great place to start. Using LinkedIn’s advanced search option you can quickly connected with the information you seek. Take the unknown out of a job interview by looking up the person interviewing you. Checking the LinkedIn profile of the person who will be interviewing you will give you some important information about their work experience, interests, education and more.

4. Get Free Publicity
LinkedIn can be used to generate publicity not only for your business but when you launch a new product. At times it can be difficult to contact media or top bloggers. But many of them have a LinkedIn profile, and you can contact them through the profile. You can get FREE targeted Social Media Traffic for your business by sending them a press release or a quick email letting them know about your business or product launch.

5. Find Your Dream Job
OK you have a job, but it’s not really what you want. LinkedIn can help! Join LinkedIn, put yourself out there, search for companies that are looking for people to fill the jobs that you are interested in and contact them. To assist in promoting yourself to potential employers create a LinkedIn profile that serves as a resume, use a vanity url for this and then send people the URL. Your dream job could be just one click away.

6. Check Out Potential Employees References
If you are going through the interview process you want to make sure you have all the information possible at your fingertips. You can find out additional information about an applicant by using LinkedIn to search for others who worked at the same company at the same time. This way you are able to do a thorough background check in seconds.

7. Get Advice.
Questions, questions we all have them. You can find answers to most of your business questions in LinkedIn. Simply ask a question using LinkedIn’s Answers feature and get some great answers. There are some great experts on LinkedIn, willing to answer your queries.

8. Brand Yourself
Your aim in business, should be to develop a brand. It doesn’t matter what your area of expertise is, you need to develop your own personal brand. You want people to know instantly who you are, and what you do when they hear your name? A strong presence on LinkedIn reinforces your brand. Make sure you include a link to your website from your profile.

If you liked this post, share it with your friends. Did we miss something? We would love to hear your comments

Share

Hide Sites

Its interesting  that most people with Blogs think of the Blog as being  totally different to Social Media Networks such Twitter, Facebook or MySpace. Don’t be fooled, believe it or not blogs are Social Media vehicles and the most important Social Media tool you have.

Recently we were able to talk to Ross Goldberg about Social Media, he told us that your Blog is the cornerstone of your product or business. In fact he said that  every Social Media activity that you use should be linked back to your Blog.

Why are Blogs so important? Why does Ross Goldberg refer to them as the cornerstone or your product and business. To help demystify the importance of your Blog, we would like to share 7 reasons why  your Blog is the most important piece in your Social Media strategy.

1. Content Is King!
   Your Social Media credibility is tied to the amount of content you provide.  To have a significant Social Media presence you must have a certain amount of  content. Blogs are a fantastic tool for creating lots and lots of relevant content. Each time you add a post you increase your Blogs  content creating a  smorgasboard of relevant content that Google and other  search engines love. Generally the more posts you have the  higher  your Blog will rank and the more Social Media  traffic you will get.
2. Desperately Seeking Answers
   Searching for answers is one of  the top 3 main reasons why people use the Internet. People use the search engines to find the answers to their most pressing questions. This is gives you,  the Blog owner a fantastic opportunity, by making sure that your Blog contains the answers to the most searched questions in your content you will attract traffic.  Blogs that have content designed to answer the most pressing questions that  people have in a particular niche can generate massive amounts of traffic for their business. 
3. Blog Stucture,
   The basic structure of a Blog makes it easy for visitors to find what they are looking for.  A Blog organizes your information  effortlessly for the benefit of your visitors. You divide your post topics into categories and subcategories so that your visitors find exactly what they want with minimal effort. They can move easily through the categories, post archives,  move from page to page or simply scroll down the posts.  Social Media is all about developing relationships with your visitors. The structure of a Blog facilitates an enjoyable experience for the visitor who will be likely to return and tell others about the Blog.  
4. Backlinking, Plugins, Pinging, RSS Feed, Comments
   The interactive nature of  Blogs is hard to beat. Plugins, Pinging, Backlinking, RSS Feed capability and the ability of people to add comments all contribute to its interactive nature.  Blogs have some neat  plugins that make SEO optimisation and interacting with other forms of  Social Media effortless. We at Social Traffic Espionage recommend and use the following plugins All in One SEO Pack, Sociable, Twitme. Also don’t forget to have and RSS feed button on your Blog.   
5. Hello World
   Blogs are universal. It’s a fact  that anybody who uses the internet can  access your blog. Social Media networks such as Twitter,  Facebook, MySpace, and LinkedIn  are accessible only when you join. A Blog allows you to achieve a potentially infinite number of customers for your business.
6. Create Instant and Comprehensive Information
   Posting on a Blog sends instantaneous  and comprehensive information to the web. Social Media networks such as Twitter,  Facebook, LinkedIn send instant information but cannot compete with a Blogs capacity for  comprehensive content.  Blog posts can be as comprehensive as necessary, include links, and  integrate with other Social Media networks.
7. All Roads Should  Lead To Your Blog
   The cornerstone of  your Social Media strategy is your Blog. All of your social media activities should be organised to link back to your blog. Your profiles on Social Media sites  such as  Facebook and Twitter should include a link back to your blog. Articles, YouTube videos, Podcasts should all include a link to your Blog.

By now I am sure you have got the picture, your Blog is the most important part of your Social Media strategy. If you don’t already have a Blog  start one today.  It’s that important. 

If you like the information in this post, feel free to  share it with your friends or leave a comment.

Share

Hide Sites

You know what its  like you build your blog, website, and squidoo lens,  you have a great product  that you are sure people will buy.  BUT you can’t  get any of  the FREE Social  Traffic that everybody tells you is out there.  You have heard the statistics,  facebook 200  million, youtube 80 million. Why aren’t you getting FREE Social Traffic… everybody else is!  Here are 6  great traffic tips that should get you started

1. Don’t just sign up to a Social Media Site , YOU need to participate
You can’t expect to get your share of  the Social Traffic market if you are not participating in Social Media Sites.  Yes,  we know that there are lots and lots of Social Media sites, but you don’t need to join all of them at once. Start with baby steps join one or two of the Social Media Sites, you can always join others later.  Most importantly don’t just sign up and consider that the jobs done, you need to participate not just stand on the sidelines.  How do you participate? That’s easy, join discussions, offer information, include links to useful tools or sites, tips, reply to people who make contact with you. 

2.  Look At Me! Look At Me! Be your own PR machine.
Don’t be shy, there are a number of ways that you can promote you and your business. We have listed just a few to get you thinking

• add your blog, website or squidoo lens url to  your social media sites profiles
•  include an RSS feed
•  include social bookmarking buttons on your blog or website 
•  add an “e-mail this” and “share” tab at the bottom of blog posts
•  add  your blog, website, squidoo lens  address to your e-mail signature
•  submit articles which have links to  your  blog or  website

3. Grab Peoples Attention
Does your blog, website or squidoo lens have neverending  blocks of  text,  text and more text…BORING!  C’Mon this is 2009, we have the tecnology. Make use of  video, podcasts, slide shows and other multimedia to create dynamic content. Don’t be boring

4. Link s
It is crucial that you include links,  links and more links.  You should link to other parts of your blog or website and externally to other peoples  blogs or sites.  Don’t forget about backlinking. Its OK to  ask other blogs to link back to you  and  to add your website to their blog rolls.  Submiiting your blog  to one or more blog  directories is a good idea.

Share

Hide Sites